Cultivating creative courage at the heart of business

I design services, enable innovation,  facilitate change, and co-create the narratives that make the future real.

value I bring

I support innovation teams, CEOs, and emerging leaders to address their challenges with:

IDEA GENERATION & PROTOTYPING

METHODOLOGY DEVELOPMENT

CONFLICT & EMOTIONAL INTELLIGENCE

PILOTS, TESTING & ANALYSIS 

RELATIONSHIP MANAGEMENT

PROGRAM DESIGN & STRATEGY

EVOLVING AN INNOVATION CULTURE

Hi, I'm Margaret. I'm a strategist, facilitator, designer, writer, coach, and culture junkie. As a Silicon Valley native, I learned to think in systems, strategies, and surprises, to create in metaphor, experiences, and technology, and to relate with empathy and curiosity.

Underpinned by skills and instinct, and fueled by collaboration and innovation (aka applied creativity), I am as analytical as I am creative; as big picture as detail-oriented; and as driven by results as much as I welcome pivots. I am as much a maker as I am a champion; as comfortable with technology as with people; and as skilled in facilitation as in ideation.

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As a practicing service designer and purpose-driven design strategist, I work from principles built on design thinking+, archetypes, and sustainability.

In my spare time you might find me on my mat, exploring this amazing world, drawing mind maps of the latest book on my nightstand, binge watching sci-fi, fantasy fiction or period dramas, and/or celebrating life with family and friends. (Oh, or reorganizing some corner of my life that has succumbed to entropy.)